[CES 2025] Bluedot, Elevating Every Frame with AI-Powered Video Enhancement

#CES2025 - Gaining attention with AI-based video enhancement and data optimization technology - Aiming to create new revenue models through CES 2025 and AWS collaboration [Unblock Media] BlueDot has showcased its AI video solutions at CES 2025 Seoul Pavilion, drawing attention on the global stage. Currently, video consumption is on the rise worldwide, with statistics showing a 40% annual increase in video viewing time over the past few years. In this environment, BlueDot has garnered significant interest for its technology that maintains top video quality while optimizing data volume. The company aims for technological innovation and a sustainable media environment, and it is making a serious push into the U.S. market, highlighting its future growth potential. BlueDot's major technological innovations can be categorized into two main areas. First, its AI video quality enhancement solution leverages artificial intelligence models to remove noise from videos, enhance clarity, and upgrade the quality of old content. This can provide new revenue models for service companies by, for example, rescaling old archive materials and generating new income streams. Second, its AI video compression optimization solution maximizes encoder compression efficiency through AI, reducing data volume while maintaining original quality. This technology allows service companies to offer high-quality videos with smaller data volumes, thereby cutting data costs. These technologies can significantly enhance cost-efficiency and operational effectiveness for media service companies. BlueDot's quality enhancement solution 'DeepField-SR' has been recognized for its technological prowess by winning first place in the AMD Adaptive Computing Challenge, and it is available for purchase on the AWS Marketplace, making it easily accessible to global customers. BlueDot implements all its video technology as semiconductor IP, commercializing the technology through semiconductor IP. Semiconductor IP refers to intellectual property related to semiconductor design, specifically designed to implement certain functions. During CES 2025, BlueDot is looking to explore the potential for collaboration with video production and service companies, promoting its AI technology and strengthening its presence in the global market. CEO Min-Yong Jeon expresses a positive outlook on the changes AI technology will bring to the video production and service industry, aiming to bolster BlueDot's position and create new value through CES 2025. In an interview with Han Hyung-Suk, CMO of BlueDot, several intriguing points were discussed. He highlighted that "companies are increasingly leveraging AI to reduce video production costs and manage content more efficiently." He also noted that "many are attempting to reprocess old content with AI-based upscaling, creating entirely new revenue streams." Moreover, BlueDot provides FPGA/ASIC-based video codec technology, aiming to collaborate with global IT companies and target a diverse customer base. Their 'Kokoon.cloud' solution can also be utilized in real-time live streaming environments. For instance, it can upscale sports event videos to 4K, allowing viewers to enjoy much clearer and more vivid videos. Such collaborations could expand to sports, live events, and large-scale streaming sectors. BlueDot intends to offer its semiconductor IP as a SaaS through partnerships with major cloud platforms like AWS, building a platform by 2025 where customers can create new revenue models from their existing video assets. This strategy will contribute to the realization of BlueDot's vision and serve as a key point in expanding into the global market across various countries and sectors. The collaboration between BlueDot and AWS, in particular, will provide significant opportunities to ensure data integrity and efficiently deliver content through a global network.